How to start a property business as a property dealer

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One of the two ways to do property business is as a property dealer or real estate agent.  In this, you play the role of a facilitator between the property owner and the buyer and broker the deal.  In return for this service you receive a specified or fixed amount as commission or compensation from either or both parties.

 To become a good and successful property dealer you have to keep a few things in mind and set some rules for yourself so that you can build a good reputation in the property market.

 Below are some important reports that the Companions can benefit from if they wish:

 Area Understanding:

 Get complete information and details about the area, colony or area in which you want to do real estate business.  You should know what is the current value of the house or plot in this area, what was in the past, what could be the situation of property prices in this area in the future?

 Its biggest advantage will be that when someone comes to you to sell or buy a property, you can help them by guiding them in the right direction.  In this way, not only your reputation will increase but your client base will also increase.  People will start trusting you and as a result your property business will continue to grow. For this, good property dealers hire field workers or surveyors who work part-time or full-time to survey the area.  are  Wherever there is a house for sale or a house or plot for sale is identified, they give its details and information to the office.  And if the deal is done, they are also given adequate compensation or commission.

 Good Property Office:

 Many people also do real estate business on the go but this is a part-time type of work.  If you want to do real estate business seriously, make sure to set up a real estate office at a good location with facility of landline i.e. PTCL number.

 Since real estate business deals in rupees, both buyers and sellers would prefer to transact in a respectable, private and secure place.  For this, in good property offices, a separate room or cabin is allocated for bargaining and money transactions, which is at a distance from the general public and employees.  In this way, clients can conveniently transact property.

 Provision of tea, water, biscuits etc. in your property office is also important so that you can serve your clients well.  In this way, the office and your prestige increases.

 Rules of Commission:

 As mentioned earlier you have to set some rules for your property business.  They also have a commission recovery mechanism.  Until recently, property commissions were such that 2% of the total price was charged to both parties on the purchase and sale of a plot or house, 10% on agricultural land and 15 days' rent on rental property.  was done


All deals were settled face to face and all work was done satisfactorily.  Then during the Musharraf era, the property business saw an immense boom and all kinds of moral, immoral, legal, illegal methods started in it.  Common people who could not find any work also became property dealers.

 Due to these people, the new method of commission commonly known as 'top' or 'tapa' was also started.  In which, instead of or in addition to the specified commission, the difference in the purchase and sale price is recognized as the property dealer's commission.  Suppose the seller of the property is agreed for one lakh and the buyer is agreed for one hundred and twenty five thousand or even more, the difference in price will be matched by the property dealer.  We will discuss this topic in detail.

 You have to decide how you want to receive commissions in your property business that is free from fraud, lies and does not affect your good reputation at all.

 Advertising of Property Business:

 Since the property business is a little different from other businesses, its advertising methods are also different.  In it, you advertise the deals i.e. house or plot in the newspaper whose owners are in contact with you and also give the name, address and telephone number of your property business.  In this way, the name of your business also gets popular along with the promotion of the deal.

 Online advertising is also very popular these days and you can easily advertise your property deals to millions of people over the internet.  You can also take advantage of your business website for this.

 Apart from this, advertisement is also done through SMS marketing but it is not considered as a good method.  However, it is considered unethical to send an advertising message to someone without their permission or knowledge.

 After sending thousands, millions of messages in this way, even if you get a few clients, but the thousands of people you have disturbed, you will definitely get their abuses or insults.

 These were some important things which are very important for any property business.  Apart from this, your communication style, dress and good dealing with people etc. are all very important for the success of your property business.  If you follow all these instructions and make hard work, honesty and truthfulness your watchword, you will soon build a good reputation in the real estate market which can prove very profitable for your business.

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